FTC Finalizes Order Requiring Credit Karma to Pay $3 Million and Halt Deceptive ‘Pre-approved’ Claims

Excerpt:  “Following a public comment period, the Federal Trade Commission finalized a consent order settling charges that credit services company Credit Karma deployed dark patterns to misrepresent that consumers were ‘pre-approved’ for credit card offers. The FTC’s complaint, first announced in September 2022, said that the company used claims that consumers were ‘pre-approved’ and had ‘90% odds’ to entice them to apply for offers that, in many instances, they ultimately did not qualify for. The FTC’s consent order requires the company to pay $3 million that will be sent to consumers who wasted time applying for these credit cards and to stop making these types of deceptive claims.”